Is the cheapest policy always best?
No not necessarily, it depends what your individual needs are. Look through the policy document carefully to see what is and what isn't covered. For a full list of what is covered in your esure home insurance policy take a look at the esure policy documents.
The cheapest policy is usually standard cover, so if you are choosing buildings insurance and you need additional cover for flood damage, you'd be wise to take out additional cover to keep your home safe. Likewise if you are looking to insure a building that you rent out, or if it's unoccupied for long periods of time, you should make sure that the insurance company knows this as you might need extra cover.
For contents insurance, think carefully about what you want to cover before you choose the cheapest policy. It might be safer for you to spend a little more on your premium to look after the things that are important to you. For example, if you are a keen cyclist and you own an expensive bike, make sure it's covered as a specified item. If its value is greater than the single item limit, then it's common sense to pay a little extra to protect it.
Get new for old
Check that the policy you choose replaces new for old. At esure we do, but some home insurance companies do not. New for old protects the value of the things you own, so that the full cost of replacing them if they are stolen, or repairing them if they are damaged, will be met.
Choose a company you know you can trust
If you're taking out insurance, you'll understand that some things just aren't worth taking chances with. So when you are looking for an insurance company, choose a reliable company with a proven track record. This way, should you need to make a claim, you'll receive support, advice and compensation quickly.
esure is backed by the Halifax and Bank of Scotland Group and provides a 24 hour telephone claims service with approval of most valid claims on the phone in minutes. To reduce delays to repairs esure approves claims by phone, usually instructing suppliers within two working days and keeping in close contact with customers by phone throughout the claims process.
Lowering your insurance premium
If you are buying contents insurance there are practical things you can do to lower your premiums. Underwriting criteria differ between insurance companies so it is best to check with your home insurance company before making any changes to your home. In general, insurers may reduce your premiums if you:
- Improve your home security - fitting window and door locks, outside lighting, or using a timed light if you are away from home and joining a Neighbourhood Watch Scheme may all have a positive impact on your premiums.
- Cut your fire risk by fitting and testing smoke alarms. This is not just about insurance - it may save your life or one of those closest to you.
- Agree to pay a higher excess towards any claim (but only if you are sure you would be happy to pay a bit more, should you need to make a claim).
- A no claim history may give you a no claim discount
Remember to check with your insurer before investing money in home security if you are doing so in order to reduce your premium.




