Make sure your pooch doesn't cost you a monkey!

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Having pet insurance is more crucial than ever in the current economic climate with more than a quarter (26 per cent) of pet owners polled2 struggling to find the money to pay unexpected vet bills.

According to research from esure pet insurance, almost a fifth of dog owners have had to use their credit card to pay for veterinary treatment and another 14 per cent have been forced to dip into their savings2. Alarmingly, four per cent have even missed payments on their mortgage or utility bills because they had to unexpectedly dig into their wallets to pay for their poorly pooch instead.

esure's research2 also shows that English Setters are the mostly costly breed of dog, forcing their owners to shell out a huge £6,955 on vet bills, including injections, surgery and emergency treatments, in a lifetime.

Despite the potential of massive bills, just a third (31 per cent) of pet owners have pet insurance and almost a quarter (24 per cent) of those with cover admitted they were considering cancelling it to save money during the current credit crunch2.

Many dog owners may be choosing to cancel or not even buy pet insurance because they are significantly underestimating the cost of treating common ailments and injuries. Over a quarter (29 per cent) of pet owners surveyed1 think that the average vet bill for a dog with diabetes would be under £200 but it is actually a massive £11463, including ongoing treatment. To repair a dog's broken leg, one in ten (11 per cent) pet owners think that the average vet bill would be less than £1001 but it is actually more than five times that amount at £5603.

Mike Pickard, Head of esure pet insurance, which carried out the poll said: "Sickness, injury and long-term illness can affect any breed of dog, at any time, which is why it's crucial for pet owners to have insurance or ample savings to cover an unexpected vet bill of any size. With many pet owners underestimating the cost of treatment for common ailments, a hefty vet bill may stretch household finances to the limit - especially in the current credit crunch. Pet owners should plan ahead for all eventualities when it comes to their dog’s health."

Vet bills for the top 10 most poorly dog breeds
Dog breeds Lifespan per breed (Years) Cost of vet bills in the last year (£) Cost of vet bills in a lifespan (£)
1 English Setter 11.2 621 6,955
2 Great Dane 8.5 780 6,630
3 Poodle 12 544 6,528
4 Rottweiler 9.8 532 5,214
5 Doberman Pinscher 9.8 481 4,714
6 Pointer 13.5 335 4,523
7 Greyhound 13.2 314 4,125
8 Chihuahua 13 310 4,0330
9 Beagle 13.3 302 4,017
10 Saint Bernard 8 492 3,936

-ends-

esure's press contacts:

Emma Lloyd, Assistant Communications Officer: 01737 641309
Asia Manzoor, Public Relations Officer: 01737 641305
Niki Bolton, Corporate Communications Manager: 01737 235070
Adrian Webb, Head of Corporate Communications: 01737 641000
Email: pr@esure.com
An ISDN line is available for radio interviews.

Notes to Editors:

  1. SWNS conducted an online research survey for esure via Onepoll which interviewed a random sample of 3000 dog owners aged 18+ between 28th - 31st July 2009. 'Monkey' is money slang for five hundred pounds (£500).
  2. SWNS conducted an online research survey for esure via Onepoll which interviewed a random sample of 3000 dog owners aged 18+ between 3rd - 8th November 2008.
  3. Based on all claims received by pet insurance specialist, Thornside in 2008.

About esure:

esure was launched in 2001. The company offers car, home, pet and travel insurance over the internet and by phone. esure also offers car insurance cover through the brands Halifax, Sainsbury's, Sheilas' Wheels and more recently home insurance through the Sheilas' Wheels brand.

Sponsorship:

esure has secured two of the UK's most iconic sponsorships: the ITV National and Channel 4 Weather bulletins.